It’s Time to Have

The guide to navigating online safety with your kids

The Digital Talk

Father and daughter on couch
Play

The Internet Offers Limitless Opportunities to Explore, Learn, and Connect...

But today’s digital landscape presents many complex challenges for parents — it’s okay to feel overwhelmed. There are new games, apps, devices and social media platforms released daily, meanwhile scams are getting more sophisticated. So it's important to talk to your kids regularly about online safety, as their internet access impacts the well-being of everyone in your family.

Keep Them Safe Online at Every Age With Aura

Aura Is Here to Protect Your Family and Help You Talk With Your Kids About Practicing Online Safety.

Explore how to have the conversation with your kid

Down arrow
Let's face it

Bad things can happen if we don't talk about online safety with our kids, and most parents have more questions than answers...

Quote mark
How will I pull them off their favorite app without spurring a temper-tantrum?”
Quote mark
What if they end up on a site that’s dangerous or creepy?”
Young girl on phone with headphones on

These Are Real Concerns That Parents Experience Everyday

But inappropriate sites and unhealthy screen time habits are not the only risks that kids face online.

Pie chart with 335 highlighted

Over 33%

of kids 8-12 have used social media¹

114 Days

Average time kids 8-18 spend on online per year²

Calendar illustration

1.25 million

children had their identity stolen in 2021³

Folder illustration
Datapoints illustration featuring one person and lots of dots

72 million

average number of data points collected by the time a child is 13⁴

What you may not know:

Kids Are Common Targets for Identity Theft

Because kids don’t have credit reports or financial histories, their identities are valuable “blank slates” for cybercriminals. Few families monitor their children’s personal information, so it’s easier for scammers to go undetected when using it to take out credit cards and loans. Many victims of child identity theft have no idea that their credit has been damaged until years later when they apply for student loans or jobs.

Aura's here to help

Let Aura Help You Navigate Online Safety for Your Family

Person holding phone with Aura app

Protecting your family is complicated enough — the additional burdens brought on by the digital age can be impossible for busy parents to navigate alone.

The Aura app does a lot of that work, so you don't have to worry about the elusive aspects of the internet — from inappropriate websites and excessive screen time to identity theft, scams, and malware. Still, no technology can replace important conversations with your children about practicing online safety. Aura’s here to help you navigate that, too.

Meet the Expert:
Dr. Devorah Heitner

Dr. Devorah Heitner is the author of Screenwise: Helping Kids Thrive (and Survive) in Their Digital World  and her book, Growing Up in Public will be out in 2023 with Penguin Random House.

Her  work has appeared in the New York Times, the Washington Post, The Wall Street Journal, and CNN Opinion. She has a Ph.D. in Media/Technology & Society from Northwestern University and has taught at DePaul University and Northwestern University.

Photo of Doctor Devorah Heitner

Keep Them Safe Online at Every Age With Aura