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Aura Intelligence (AI)
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How We Use AI
Providing a predictive, personalized, and autonomous online safety experience.
Aura Intelligence underpins Aura’s safety and balance features. We use AI to continuously analyze patterns in online activity, detect emerging threats, and identify behavioral shifts that may signal risks or learning opportunities. Our AI automatically adjusts security measures in real time, offering proactive protection and supporting digital wellbeing without requiring immediate manual intervention.
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Our Commitment
Upholding the highest ethical standards for the benefit of users and society.
When it comes to user privacy and user data protection, we take both seriously. Aura uses advanced encryption, similar to what banks and the military rely on, to protect your data both in transit and at rest. Your personal information is anonymized, and we support consumer rights–including the right to be forgotten. Data is only retained as long as necessary, and Aura will never sell your data.
Our AI Principles
Ethical AI development is at the core of Aura’s work with a focus on inclusivity, representation, and accountability.
As we continue to leverage AI to enhance online safety and wellbeing, we’re dedicated to employing intelligent, thoughtful practices and handling your information with the utmost care and responsibility. We promise to:
Produce Useful Applications
By creating AI systems that meet real needs, we provide relevant, accurate, and actionable insights with a human-centered design empowering you to make informed decisions.
Remain Rooted in Science
Using proven research, data, and expertise, our AI solutions are both scientifically sound and explainable.
Develop Responsibly
We prioritize safety by proactively identifying and mitigating risks in AI development, ensuring that all applications are built with care for diverse populations and are aligned with ethical standards.
Protect Your Privacy
Safeguarding your personal data is our priority. We’re dedicated to ensuring transparency, never oversharing or selling your information, all while providing valuable insights you can trust.
